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334: The Customer Journey, with Ahsen M
Customers travel through a series of steps—whether they know it or not—before they purchase at a local business. This is known as the customer journey. We welcome Ahsen Mohammad to the Conquer Local podcast this week to talk about the Customer Journey. Ahsen took the concept and built his marketing agency around it, Customer Maps , and only serves five customers. Instead of stretching out to bring more and more clients on, he prefers to go all-in with his clients and become a part of their team. For customers, the journey they undergo is not something they often think about, as they are just looking for an outlet to fulfill their buying needs.
Listed on the public episode inventory.