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312: Pain Points of Forecasting | Master Sales Series
What is forecasting? It's about creating predictable revenue model—you need a plan, it needs to be concrete, and it needs to have a strategy behind it. The Master Sales Series tackles the pain points of constructing a revenue model for a new year. We take a look at the three different personas of forecasting; the sandbagger, the sharp shooter, and the optimist. George shares from his own struggles and the times when he has missed his projected revenue. After doing extensive research and having conversations with industry experts George has developed a new approach to forecasting. George is responsible for business development with Vendasta’s large channel partners, as well as managing our in-house sales team.
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