About George Leith
President of International Partnerships, AdCellerant
George Leith believes that growth comes from evolution.
For more than 30 years, George has built, scaled, and transformed businesses across media, technology, and digital marketing. His career spans traditional radio, global SaaS platforms, and modern advertising technology—but the thread that connects every chapter is his commitment to helping people and businesses adapt, grow, and stay relevant in a constantly changing world.
Today, George serves as President of International Partnerships at AdCellerant, where he leads global expansion and strategic partnerships for one of North America’s fastest-growing digital advertising platforms.
George Leith's Story
George’s career began in local media, working in radio broadcasting, sales, and publishing in Western Canada. Those early years shaped his belief that local businesses and community media matter—and that trust is built through connection, not noise.
As digital technology reshaped the industry, George made a pivotal move into SaaS, joining Vendasta, where he spent a decade helping scale the company from a small startup into a global platform serving over 30,000 customers worldwide. During that time, revenue grew from roughly $1 million to more than $100 million annually.
It was there that George discovered his true calling: building systems, developing people, and teaching others how to grow.
To extend that impact, he became the host of the award-winning Conquer Local Podcast, producing more than 265 episodes listened to in over 50 countries. The show became a trusted resource for entrepreneurs, agencies, and leaders navigating digital transformation.
After returning briefly to traditional media to lead digital transformation at Harvard Media, George felt the pull back to technology—where scale, innovation, and partnerships could create the greatest impact. That led him to AdCellerant, where he now focuses on helping businesses worldwide access modern, data-driven advertising solutions.
His Why
George’s “why” is simple: standing still is the fastest way to fall behind.
He has seen firsthand how quickly industries change—and how devastating it can be when people and organizations fail to adapt. His mission is to help others avoid that fate by embracing continuous learning, smarter systems, and intentional evolution.
George cares deeply about:
Helping businesses grow without losing their identity
Empowering professionals to reinvent themselves at any stage of life
Making advanced digital tools accessible to small and mid-sized businesses
Building partnerships that create long-term value, not short-term wins
